NEUE Leads the Skincare Revolution
NEUE Night Reversal is a brand under Guangdong Wonderful Era Technology Co., Ltd. Founded in Hong Kong, China in 1997, we focus on solving skin problems caused by staying up late. Based on chronobiology, we aim to establish a self-repairing microecology for the skin.
Targeting the health and aging issues of late-night skin, we develop related products to help late-night skin find inner balance and self-healing. We are committed to providing high-quality, cost-effective products with minimalist packaging as our attitude, and precise anti-aging ingredients and concentrations as our guarantee, ensuring that night owls' skin problems are effectively resolved.
Brand Commitment
NEUE is a brand under Guangdong Wonderful Era Technology Co., Ltd. Founded in Hong Kong in 1997, we focus on solving skin problems caused by late nights, based on chronobiology, aiming to establish a self-repairing microecology for skin.
We develop products targeting health and aging issues of late-night skin, helping late-night skin find inner balance and self-healing. We are committed to providing high-quality, cost-effective products with minimalist packaging and precise anti-aging ingredients.
Brand Milestones
Brand Timeline
Brand History
2014-2022
[2014年7月]
推出若凝素美白系统套装
推出上善露保湿系统套装
推出逆转秀抗皱系统套装
[2014年8月]
推出若凝素系列共6款产品
推出上善露系列共6款产品
推出逆转系列共6款产品
[2017年7月]
推出NEUE素颜洁面凝露
推出水光素颜面膜
推出活肤素颜面膜
推出水光素颜精华素
推出活肤素颜精华素
[2019年1月]
推出Collagen Peptide Milk Cleanser
推出Collagen Peptide Facial Toner
推出Collagen Peptide Sleeping Mask
推出Hydra Glow Facial Toner
推出Hydra Glow Face Mask
推出Caviar Moist Milk Cleanser
推出Caviar Moist Facial Toner
推出Caviar Moist Face Mask
推出Caviar Moist Massage Cream
推出Rose Soothing Facial Toner
推出Rose Soothing Face Mask
[2019年5月]
推出蓝光盾提拉紧致面膜
推出蓝光盾天丝保湿面膜
[2021年9月]
推出透明质酸莹润精华露
[2022年11月]
推出Collagen Peptide Treatment Serum
推出Hydra Glow Treatment Serum
推出Rose Soothing Treatment Serum
推出Caviar Moist Treatment Serum
2023
[2023年4月]
推出NMN 高端系列共9款产品
[2023年6月]
推出高端私人定制金星系列,共18款产品和1款套盒
[2023年6月]
赞助《生活真美好》,携手贾静雯、秋瓷炫体验金星套盒
[2023年6月]
通过审核,入围央视《中国品牌故事》栏目,受到央视美誉
[2023年7月]
赞助《共赴山河》商学院越野嘉年华
[2023年8月]
央视制作组进驻工厂,拍摄品牌纪录片
[2023年9月]
创始人参加央视《创新之路》访谈节目
[2023年10月]
针对中国熬夜人群需求,推出全新《夜行星》系列
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